Memory and brand recall role in experiences
conference contribution
posted on 2020-09-04, 03:41 authored by Jorge Correa Gonzalez, James RichardJames RichardNo description supplied
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Preferred citation
Correa Gonzalez, J. P. & Richard, J. (2019, January). Memory and brand recall role in experiences. In ANZMAC 2019: Winds of Change ANZMAC 2019: Winds of Change, Wellington, NZ (pp. 332-335). Wellington, NZ: Victoria University of Wellington.Conference name
ANZMAC 2019: Winds of ChangeConference Place
Wellington, NZConference start date
2019-12-02Conference finish date
2019-12-04Title of proceedings
ANZMAC 2019: Winds of ChangeContribution type
Published PaperPublication or Presentation Year
2019-01-01Pagination
332-335Publisher
Victoria University of WellingtonPublication status
Published onlineISSN
1447-3275Place of publication
Wellington, NZUsage metrics
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