This research investigates the product and market development requirements forbuilding a medical device intended to assist patients rehabilitating from back injuries. It looks at the competitive landscape, potential customers segments, path to market, research and development requirements, and funding requirements. This document provides background research for the included business case which will be presented to my project partner, Lifbak. Lifbak is developing a device for customers seeking to accelerate their rehabilitation from a back injury.
History
Copyright Date
2018-01-01
Date of Award
2018-01-01
Publisher
Te Herenga Waka—Victoria University of Wellington
Rights License
Author Retains Copyright
Degree Discipline
Innovation and Commercialisation
Degree Grantor
Te Herenga Waka—Victoria University of Wellington
Degree Level
Masters
Degree Name
Master of Innovation and Commercialisation
ANZSRC Type Of Activity code
970115 Expanding Knowledge in Commerce, Management, Tourism and Services