Preferred citation
Richard, J. & Guppy, S. (2014). Facebook: Investigating the influence on consumer purchase intention. Asian Journal of Business Research, 4(2). https://doi.org/10.14707/ajbr.140006Journal title
Asian Journal of Business ResearchVolume
4Issue
2Publication date
2014-01-01Publisher
Asia Business Research GroupPublication status
PublishedContribution type
ArticleOnline publication date
2014-12-01ISSN
1178-8933Article number
2